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For someone who loves to shop, I hate shopping.  I love hunting for that perfect shoe, piece of jewelry, coat, nail polish, anything really.  When you are passionate about fashion and style, your wardrobe becomes an extension of yourself, something you nurture and care for.  With my work, my goal is to help everyone, fashion crazed like me or not, learn how to nurture their wardrobes and personal style. Nurturing your wardrobe and style means staying true to yourself in a sophisticated, practical, authentic way by choosing new pieces wisely and eliminating things you have literally and figuratively grown out of.  

In order to do this, you must shop.  Love it or hate it, it is just inevitable.  I have spent time on both sides of this equation, as a shopper and a salesperson.  My experience as a boutique owner opened my eyes to the needs of customers and the difficulty good salespeople face.  The sad fact is that good salespeople are few and far between so customers are often left to their own devices.  All stores, even the most high end, have problems with customer service - the fact is that to be guided properly through a shopping experience you must have someone helping you who is first and foremost knowledgeable about the products they are selling and someone who is sensitive to your personality can detect when to help and when to back off.  Here are a few "rules" that my experience has taught me:  if you walk into a clothing or accessories boutique and the people working there do not represent the atmosphere of the space they probably don't know anything about the labels, the fit of the clothes or how to style them appropriately. Just like in education, the smaller the size of the class/place you shop, the greater your odds are of getting proper, well informed help.  Shoppers must be prepared for all kinds of things when they go out into the jungle of consumption.  Your best defense is a good offense - people like me are out there to give you the tools to help yourself so you don't have to listen to the daft salesperson following you around the store trying desperately to make a sale.  If you know what you are looking for, what your wardrobe needs, what fits you best, and how to combine all those elements, you don't need ill-informed, style-challenged salespeople to help you and you can navigate your shopping experience without too much stress.  

OR...
you can shop on this little invention called the internet!!  I say a prayer every night for internet shopping. It is heavenly and if you haven't discovered the benefits of shopping online, you are way behind the times!  Most of the shopping I do for my clients is online.  It doesn't matter if I am looking for something very specific and hard to find or something widely popular; I can find it quickly and painlessly on the internet.  No, you can't feel the fabric or try it on, but don't you want to do that in your own home anyway?  As long as you have a few days to spare, you haven't lost anything by shopping online.  You have saved the headache of traveling, dealing with crowds of people, incompetent salespeople, etc. It's a no-brainer really.  There are hundreds of online boutiques and some are fine-tuned and actually practice better customer service than most bricks and mortar stores. Here are my go-to sites.  Do yourself a favor and give online shopping a try.  It takes a little practice, but it is the way shopping is done these days.  There isn't anything you can't find...

Lagarconne.com is probably my favorite "place" to shop.  It is clean, easy to navigate, carries the best labels, shows them styled, and has great customer service. 

 Net-a-Porter.com is the leader in luxury e-shopping.  You can find pieces here from the highest end to the most wearable basics.  Everything here is seamless - customer service is the best I have seen anywhere.  The photographs are of highest quality and you feel as if you are trying things on while you search the site.  Founder and CEO Natalie Massenet is a genius and has created the model for what online shopping should be.  

 
Most people know Shopbop.com - the selection is huge and the customer service is impeccable.  This site will keep you updated on new trends and show you how to style them.  The buyers for this site have really figured out how to reach the largest audience possible - everyone can shop here with ease.

Revolveclothing.com is another site much like shopbop.com where the selection of labels and prices is huge and makes for a thorough shopping experience.  They have a sister site, forwardforward.com which is great too and focuses on higher end brands.  This site is on the edgier side (which I love) but still has great things for everyone.


Check out the links on my site to lots of other favorite sites as there are too many to feature here!